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Big B launches NFT with Rhiti Entertainment’s platform BeyondLife.club

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The BlockChain Phenomena NFT (Non-Fungible Token), which has recorded around $2.5 billion in NFT sales globally is poised to take a leap forward with the launch of BeyondLife.club, an NFT platform with A-Listed of Brands, Celebrities and Athletes from South East Asia. BeyondLife.club marks a ground-breaking partnership between Rhiti Entertainment, one of India’s fastest-growing conglomerates and the World’s leading Decentralized No Code NFT Exchange Platform – GuardianLink.io.

Bollywood megastar Amitabh Bachchan will be the first one to roll out the NFT collection through BeyondLife.club. These collectibles will represent his legendary status and mark the opening of this maiden NFT platform from Rhiti Entertainment. “I have joined Rhiti Entertainment Pvt Ltd – Singapore and will be launching NFT’s soon on the platform”, said Amitabh Bachchan commenting on the partnership.

BeyondLife.club has made it easy for credit card and digital payment users to buy NFTs and carry out transactions as well as trade it in auctions, making it accessible to both, tech savvy and non-crypto users. This GuardianLink.io powered platform is set to revolutionize digital storing of creative properties like art, collectible, multi-modal collages, and other forms of digital assets for gaming and trading that can be easily accessible by stakeholders and also allow to upload, mint, publish, price protect and even auction to create value for the owner. It also allows the rights management which is thoroughly automated and protected by deep AI based technology for anti-rip protection alongside Realtime AI “Spyder” making NFT’s and its associated wallets, verified for “clean trades” as well as secured from forgery or theft.

Arun Pandey, MD & Chairman, Rhiti Group, said “It’s astounding to see how suddenly NFT is a hot favorite amongst artists across the world to create financial value for their content. The opportunities & the growth possibilities that are present within this space is beyond imagination. Artists are latching up to this technology to create a value around their life and work, which was almost dormant earlier. Our biggest motivation behind this venture is to empower artists, celebs & athletes globally and at the same time help the diehard fans to get their hands over the purest form of the content.”

Keyur Patel, Co-founder, Rhiti Entertainment & Chairman of GuardianLink.io said, “As compared to artists across the globe, Indian artists are just picking up steam in terms of participating in the world of NFTs. Digital Asset space has been limited to crypto millennials and tech savvy audiences. Today GuardianLink.io with its no code NFT Exchange framework and its deep Legitimacy Protocol Infrastructure is bridging the gap between crypto-savvy and collectors of the world by eliminating the complexity of participation in the space. NFT as digital asset is not just about technology but about the concept of value creation and value retention, so while the whole world is flocking to the wave, the long-term winners in the space will need to do more than just upload an art. It will need to be well conceptualized to have relationships with the smart contract infrastructure and the derivatives of uniqueness, collectability and future value in its creative form. guardianlink.io supports both Ethereum and Matic networks for its minting process.

Saurav Banerjee, Co-founder, Rhiti Entertainment & Myytake said, “NFT is the future, the centralized marketplaces have gained quite a lot of traction throughout this year making it an extremely profitable for artists, celebrities, sportsmen and differentiated content creators.”

The platform acts as an exchange, empowering artists and brands to create financial value for their work. It also manages entire transactions such as receiving payments, transfer of NFTs, settlements and swaps in a convenient seamless and secured manner. BeyondLife.club is accessible globally for Indian Diaspora and India enthusiasts who are early adopters of the NFT wave.

Bollywood

Ajay Devgn’s ‘Dhamaal 4’ gets a release date, movie to hit theatres on July 10, 2026

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Mumbai, June 10: The makers of ‘Dhamaal 4’ have officially announced the theatrical release date of the much-awaited comedy entertainer.

Bollywood superstar Ajay Devgn on Wednesday, shared a brand-new poster from the film, revealing that the latest installment of the popular ‘Dhamaal’ franchise will arrive in cinemas on July 10, 2026.

Earlier on Tuesday Ajay had shared another poster that featured Ajay Devgn himself and veteran actor Sanjay Mishra hanging precariously from a rocky cliff as they appear to be on a treasure hunt.

Sharing the poster on, Ajay wrote, “Inn dono ka hai ek hi goal, to get their hands on gold.”

Directed by Indra Kumar, Dhamaal 4 will bring back the franchise’s signature blend of slapstick humour, treasure hunts and larger-than-life comic situations.

The film stars Ajay Devgn, Arshad Warsi, Riteish Deshmukh, Jaaved Jaaferi and Sanjay Mishra in key roles.

The ensemble cast also includes Esha Gupta, Sanjeeda Shaikh, Anjali Anand, Upendra Limaye, Vijay Patkar and Ravi Kishan.

For the uninitiated, Dhamaal franchise began with the 2007 hit Dhamaal, followed by Double Dhamaal in 2011 and Total Dhamaal in 2019.

Produced by Ajay Devgn, Bhushan Kumar, Krishan Kumar, Ashok Thakeria, Indra Kumar, Anand Pandit and Kumar Mangat Pathak, Dhamaal 4 is presented by T-Series in association with Devgn Films, Maruti International and Panorama Studios.

Earlier, Riteish Deshmukh had also unveiled a quirky new character poster from the upcoming comedy entertainer. The poster showed Riteish hanging precariously from a cliff edge in the middle of a dense jungle while a frightened Anjali Anand is seen struggling to hold on to him. Adding to the chaos, a monkey is seen swinging nearby and a snake is wrapped around his leg.

Sharing the poster, Riteish wrote, “Get ready to join the most unplanned and unstoppable treasure hunt ever”.

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Bollywood

Actor Salim Kumar under expert medical supervision in Kochi hospital

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Actor Salim Kumar under expert medical supervision in Kochi hospital Kochi, June 6 Popular Malayalam actor and National Award winner Salim Kumar has been admitted to Amrita Hospital in Kochi following health related concerns. The 56-year-old actor, who had been undergoing treatment for various health issues over the past few days, has been placed on ventilator support after doctors assessed his condition to be serious. A team of specialist doctors of the hospital is closely monitoring Salim Kumar’s health and continuing treatment. However, hospital authorities and family members have not released detailed information about his present medical condition.

Salim Kumar has been facing liver-related health issues for the past few years. The actor had earlier spoken about being diagnosed with liver cirrhosis and clarified that the condition was not related to alcohol consumption but was a hereditary health issue. He had revealed that his brother, who did not even consume tea, had also suffered from a similar condition.

Salim Kumar had also spoken about the emotional challenges he faced while dealing with his illness, including periods of isolation and personal struggles related to the deadly disease. Known for his exceptional comic timing and natural style of acting, Salim Kumar has been one of the most popular and versatile performers in Malayalam cinema. Starting his career with comedy roles, he later established himself as a serious actor through powerful character portrayals.

His performance in films across different genres earned him critical acclaim, and he went on to win the National Film Award for Best Actor for his role in ‘Adaminte Makan Abu’. He has also been recognised with several state and film awards for his contribution to Malayalam cinema. The news of his hospitalisation has led to an outpouring of support from colleagues, fans and well-wishers, who have expressed hope for his recovery. Known for his liking for the Congress party, the hugely popular actor has time and again come out in support of the party, especially during the election times.

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Bollywood

Don 3 Row: FWICE Withdraws Non-Cooperation Directive Against Ranveer Singh Following Legal Notice, Says ‘No One Has Won Or Lost’

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Actor Ranveer Singh received major relief in the ongoing Don 3 controversy, with the Federation of Western India Cine Employees (FWICE) officially withdrawing its non-cooperation directive against him. The decision was announced on Wednesday (June 3) after discussions involving several key industry bodies, including the Indian Motion Picture Producers’ Association (IMPPA), the Producers Guild of India (PGI) and the Cine & TV Artistes’ Association (CINTAA).

The move comes days after FWICE issued the directive over Ranveer’s reported exit from Farhan Akhtar’s much-awaited film Don 3. The matter later escalated when the actor sent a legal notice to the organisation.

Speaking to reporters, FWICE president BN Tiwari confirmed that the directive had been revoked with immediate effect.

“We are taking back our non cooperative directive from immediate effect after a request by IMPAA, the producers’ guild and CINTAA. We have been told that we should all sit together with the producers’ body and take an appropriate decision where neither the producers and directors nor the actor face any issues,” FWICE president BN Tiwari told reporters in Mumbai, according to PTI.

Tiwari also clarified that the organisation does not view the development as a victory or defeat for either side. “No one has won or lost in this matter. Our legal department will respond to his legal notice,” he added.

The controversy began on May 25 when FWICE announced a non-cooperation directive against Ranveer following a complaint filed by Farhan and his producing partner Ritesh Sidhwani with the Indian Film and Television Directors’ Association (IFTDA).

The matter was subsequently referred to FWICE for intervention.

According to reports, Don 3 has been in development for nearly three years and is yet to go on floors. The producers have reportedly claimed that more than Rs 45 crore has already been invested in the film’s pre-production process.

Amid the growing dispute, Ranveer Singh chose not to comment publicly on the issue. However, his spokesperson issued a statement emphasizing the actor’s respect for everyone associated with the project and the film industry.

“Throughout the recent developments surrounding ‘Don 3’, he has consciously chosen to maintain silence, believing that professional discussions and personal equations are best handled with dignity, maturity and mutual respect,” the statement said.

The spokesperson also stated that Singh continues to hold “deep respect and goodwill” for all those connected to the film and the industry.

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