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IPL’s business enterprise value tops $15 billion

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Houlihan Lokey, Inc., the global investment bank, Tuesday issued the IPL Brand Valuation Study 2023, its inaugural report into the business enterprise and brand values of the Indian Premier League (IPL).

With a brand value of $212 million, growing year-on-year at 45.2 per cent, Chennai Super Kings is ranked No. 1 in both brand ranking and business enterprise value ranking. 

Royal Challengers Bangalore ranks second in terms of brand value at $195 million.

Rajasthan Royals saw the highest incremental brand value rise in percentage terms year-on-year of 103 per cent.

According to the report, the stand-alone brand value of the IPL is now $3.2 billion, up by 80 per cent from $1.8 billion in 2022.

The business enterprise value of the IPL stands at $15.4 billion, up 80 per cent from $8.5 billion in 2022, mainly due to the impact of the 2023–2027 media rights deal with Viacom18 and Disney Star after a fiercely contested auction.

The IPL’s media rights have grown at a phenomenal CAGR of 18 per cent from 2008 to 2023, while the growth in absolute terms between the 2017 and 2023 cycles is 196 per cent.

When the IPL’s broadcasting fee is compared with other professional leagues in the world on a per-match basis, the IPL fares well above the likes of the National Basketball Association (NBA), the English Premier League (EPL) and the Bundesliga and is second only to the National Football League (NFL).    

“Created on the American style of franchise-based systems of hiring players, the IPL has established itself as a hugely lucrative sports league, along similar lines as the NFL and the NBA,” commented Harsh Talikoti, Senior Vice President, Corporate Valuation Advisory Services at Houlihan Lokey.

National

PV Sindhu Exits In Pre-Quarters Of Japan Masters, India’s Campaign Ends

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India’s campaign came to a premature end as double Olympic medallist PV Sindhu crashed out in the pre-quarterfinals of the Kumamoto Masters Japan Super 500 badminton tournament here on Thursday.

World no. 20 Sindhu was the lone Indian in contention after the exits of Lakshya Sen and women’s doubles pair of Treesa Jolly and Gayatri Gopichand.

Sindhu squandered a game lead to lose 21-17 16-21 17-21 against Canada’s Michelle Li, ranked 23rd in the world, in a women’s singles match that lasted one hour and 15 minutes.

It was neck and neck between the two shuttlers in the first game before Sindhu took a marginal 11-8 lead and from there on kept her nose just ahead to take early advantage.

Trailing, Li came out attacking in the second game and raced to a 8-3 lead before Sindhu clawed back as the scoreline read 16-16 at one time.

But Li then upped her game and pocketed five straight points to draw parity in the contest.

The decider witnessed a close battle between the two shuttlers till 17 points when Li forced the pace, pocketing four straight points to wrap up the match. The Canadian was also helped by Sindhu’s unforced errors.

Li will play Siouth Korea’s Yu Jin Sim in the quarterfinals.

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Suryakumar Yadav Watches India Beat Afghanistan In 3rd T20I From Hospital Bed After Groin Surgery In Germany

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India batter Suryakumar Yadav may not be a part of the recent T20I series winning squad against Afghanistan but he made sure to catch up on all the matches even from his hospital bed in Germany.

Surya underwent a successful groin surgery on Wednesday after which he watched India win the 3rd T20I in Bengaluru.

The No.1-ranked T20I batter went under the knife for a sports hernia, a condition for which KL Rahul was also operated upon, co-incidentally in Germany last year.”Surgery done. I want to thank everyone for their concerns and well wishes for my health, and I am happy to tell you all that I will be back very soon,” Surya said in a post on his social media accounts after the surgery.The 33-year-old batsman has been inactive since suffering a left ankle injury while fielding in the third T20I against South Africa at Johannesburg last month, shortly after achieving a century in 56 balls.

Subsequently, he was seen walking with a moonboot, indicating the severity of the injury. Numerous reports have also suggested that Suryakumar underwent surgery on the injured ankle.

Following this, he underwent rehabilitation at the National Cricket Academy (NCA) in Bengaluru before traveling to Germany for a groin operation.

It remains uncertain whether Suryakumar will recover in time for the start of IPL 2024, scheduled to commence possibly from the third week of March.In the IPL, Suryakumar has been a key player for the five-time champions Mumbai Indians. His availability will be crucial for the Indian team as they prepare for the 2024 Men’s T20 World Cup, scheduled from June 1 to 29 in the USA and the West Indies.

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IPL 2024 Auction: Mitchell Starc Becomes Most Expensive Player In History, Bought By KKR For ₹24.75 Crore

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Australia fast bowler Mitchell Starc broke the all-time record for the most expensive player in the history of the Indian Premier League after he was bought for a whopping ₹24.75 Crore by Kolkata Knight Riders at the auction in Dubai.

Starc broke the record for the highest bid in IPL auction history just minutes after his Australia captain Pat Cummins was sold for ₹20.50 crore to Sunrisers Hyderabad.

The left-arm pacer drew the maximum eyeballs when his name came up in the auction. The 33-year-old has not played in the IPL since 2015 after making his debut for Royal Challengers Bangalore in 2014.

KKR justify Starc’s price tag

“The entire salary cap for franchises when IPL started in 2008 was ₹20 crore. Things have changed.

“But our view is, when the auction is over all the 10 teams are going to walk out of the auction having spent ₹100 crores. And each team decides to slice it differently.”So what you have paid to somebody, up or down, is a matter of perspective. Ultimately we are all spending the same amount of money,” KKR CEO Venky Mysore justified the amount paid for Starc.

Notable Acquisitions in the IPL 2024 Auction

In addition to the significant acquisition of Pat Cummins, Sunrisers Hyderabad (SRH) secured the services of Travis Head, the hero of the World Cup final, for a substantial sum of Rs 6.80 crore.

Harshal Patel, previously with Royal Challengers Bangalore, emerged as a sought-after player, fetching a lucrative deal from Punjab Kings, who invested Rs 11.75 crore in the out-of-favor Indian pacer.

Daryl Mitchell, following his impressive performance in the ODI World Cup, enjoyed a substantial payday as Chennai Super Kings splurged Rs 14 crore to secure the services of the New Zealand batter.

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