Actress Malaika Arora has broadened her entrepreneurship horizon with Malaika Arora Ventures. She says her goal is to actively look out for and purposely invest in lifestyle, health and wellness brands.
Malaika successfully established herself as a strategic business investor, with handpicked tie-ups and investments under her business company called Malaika Arora Ventures (MAV).
The 45-year-old actress has sealed tie-ups with e-commerce brand Label Life in the fashion space, SARVA Yoga in fitness and her most recent venture with Rebel Foods’ Nude Bowl in the clean eating space.
Rebel Foods is an Indian online restaurant company which operates 11 cloud kitchen brands. It is the largest cloud kitchen restaurant chain in India, operating more than 320 cloud kitchens in India and over 500 in overseas markets, as of July 2021.
Malaika launched her delivery-only restaurant called ‘Nude Bowls’ in August. It was created by her with an aim to provide the customers with healthy, nutritious meals in a bowl without any hidden ingredients. According to Malaika, ‘Nude’ stands for ‘Nutritious, Undisguised, Delicious, Eats’.
Talking about her ventures, entrepreneur Malaika says: “Our goal at Malaika Arora Ventures (MAV) is to actively look out for and purposely invest in lifestyle, health and wellness brands. Label Life, SARVA Yoga and now Nude Bowl have been our first steps in each of the three directions we have had in mind – Fashion, fitness and wellness.”
She added: “But that’s not it. We are already in talks with more such brands and expanding ourselves into the overall wellbeing segment, including beauty and health. I personally believe in the comprehensive wellbeing of our body. Concentrating on just one, does not support the other.”
Malaika says the “idea is to promote good health inside out and we have barely scratched the surface as of now.”
“MAV plans to dig deeper and establish itself as one of the major players in this sector.”
‘Bigg Boss 15’: Tejasswi Prakash on the radar of Gauahar Khan
In the upcoming ‘Weekend Ka Vaar’ episode of ‘Bigg Boss 15’, model and actress Gauahar Khan will enter the house as a celebrity guest.
She will give a task to the contestants to name the person who they believe won’t make it to the top three. During the task, only Tejasswi gets called out by Gauahar.
The celebrity guest asks Tejasswi to come on the dais along with Nishant Bhat and Rashami Desai. Now, Tejasswi has to choose the one among the two who she feels does not deserve to be in the competition.
Tejasswi says Nishant does not have any identity in the show, to which Nishant gives her a befitting reply by saying: “She keeps complaining and plays the victim card like a kid.”
Gauahar intervenes and in the meanwhile Tejasswi ends up saying: “Nishant she is asking you to shut up.”
Gauahar immediately retorts and says: “Don’t put your words in my mouth”, to which Tejasswi adds: “I said that.”
But Gauahar then again snaps back by saying: “I don’t appreciate it.”
Nishant and Tejasswi’s friendship went haywire after the latter got defeated by Pratik in a recent task. Nishant, who is a good friend of Pratik, stuck by his side which later on disappointed Tejasswi.
Rohit Shetty set to make OTT debut with ‘Mission Frontline’
Filmmaker Rohit Shetty, who has entertained audiences with his comedic movies and action thrillers, and also hosted ‘Fear Factor: Khatron Ke Khiladi’. is all set to entertain viewer with his OTT debut.
Shetty will be seen in the show ‘Mission Frontline’, which peeps into the lives of armed forces posted on the borders. The show has earlier featured Rana Daggubatti and Sara Ali Khan.
He will step into the shoes of a Special Operations Group soldier and experience how the unit lives and trains in the difficult places they are posted at. The show has been shot at locations in and around Srinagar.
Kunal Kochhar, the show’s director, said Rohit Shetty is synonymous with action, so no one else could be more qualified for the job than him. “Rohit Shetty’s films reflect patriotism, courage and vigour and there couldn’t be a better fit than him for ‘Mission Frontline’,” Kochhar said.
Sharing his experience, he added: “It was an absolutely surreal experience to shoot in the picturesque terrains of Srinagar with the special unit and Rohit’s presence added so much energy to it. Super excited to see a completely different side of Rohit and we’re sure the audience will enjoy watching the show.”
‘Mission Frontline’ will premiere on January 20 on discovery+.
‘Unpaused: Naya Safar’ trailer: A bouquet of hope, ambition and forgiveness
Mumbai, Jan 15 (IANS) The trailer of ‘Unpaused: Naya Safar’, an anthology of five short films that highlight stories of hope amid Covid, was released on Saturday.
The anthology features five stories: ‘Teen Tigada’ directed by Ruchir Arun; ‘The Couple’ by Nupur Asthana; ‘Gond Ke Laddu’ by Shikha Makan; ‘War Room’ by Ayappa KM; and ‘Vaikunth’ by Nagraj Manjule of ‘Sairat’ fame. Each showcases the emotions of hope, positivity and forgiveness playing out as the pandemic rages.
Talking about the anthology and his film ‘Teen Tigada’, Ruchir Arun, said: “‘Unpaused: Naya Safar’ anthology boasts of compelling narratives, showcasing a multitude of emotions and we’re really excited to bring our film as part of this anthology. With ‘Teen Tigada’, our effort was to highlight the threshold of human emotions, amidst the tribulations of an ongoing pandemic which hit us like a storm. This film has a unique narrative, beautifully translated on screen by the actors and we hope it will resonate strongly with the masses as well.”
Director Nupur Asthana spoke about her narrative choice saying: “Layoffs were a glaring reality of the pandemic that hit professionals very hard the world over, leaving them uncertain and demotivated.”
Commenting on her film’s core theme, she said: “‘The Couple’ captures the emotional upheaval and complexities caused by such a professional setback and how it impacts personal relationships between two people, altering their realities. The first edition of the anthology beautifully struck a chord with the audience, and we hope now Unpaused Naya Safar will, am sure, open to similar love and appreciation.”
Reflecting on the impact of Covid pandemic, director Shikha Makan said: “The pandemic has affected one and all in ways that are unexpected and uncalled for. We all worry for our loved ones living far away and look for means to connect and care for them even from a distance. And sometimes we find connections with strangers too.”
Shedding light on her film’s idea, she said: “The idea of ‘Gond Ke Laddu’ was to showcase the spectrum of human bonds, but with a twist. It was an enriching experience to shoot this film with an amazing cast and crew who breathed life into this subtle yet substantial narrative. We’re sure the story will connect with the audiences at an emotional level.”
Director Ayappa KM, whose film ‘War Room’ captures the reality of frontline workers, said: “‘War Room’ showcases the vulnerability of frontline workers who encountered unfavorable situations during the outbreak of the pandemic. This is a gripping story that unravels a different facet of human emotion in duress and I owe it to the entire team for bringing it alive so beautifully.”
Vaikunth director Nagraj Manjule, said: “‘Unpaused: Naya Safar’ anthology reflects on a range of emotions with each of its films, and Vaikunth adds on to this with a unique balance of gloom and hope, peppered with unpredictability. We, as a team are humbled and honored to bring this story as part of this anthology and we hope that it stays with the audience for a long time.”
Starring an ensemble cast of Saqib Saleem, Shreya Dhanwanthary, Neena Kulkarni and Priyanshu Painyuli, ‘Unpaused: Naya Safar’, will be available to stream on Prime Video from January 21.
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