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Madhuri Dixit: Planet Marathi OTT will make Marathi-language content global

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The queen of Hindi cinema, Madhuri Dixit, has said that digital platforms have opened up the world for her personally and also for Marathi-language content.

In a conversation with filmmaker and Planet Marathi CMD, Akshay Bardapurkar, at the launch of the OTT platform, Madhuri said: “Where offline content reaches a couple of hundred people in a single action, digital platforms open up the world for you. I believe Planet Marathi OTT is the instrument that can make the Marathi language global.”

A Vistas Media Capital Company, Planet Marathi OTT unveiled the first-ever exclusively Marathi OTT platform on August 31. Madhuri tapped a button and the platform came to life, making 1,000-plus hours of binge-worthy content accessible worldwide.

At the launch event, Madhuri said she was proud of the achievements of Marathi cinema and appreciated Bardapurkar’s vision to create an OTT platform for Marathi content. Sharing her personal experience, the actress said her ‘Dance With Madhuri’ platform and her personal body of work had all undergone a transformation after the digital wave.

During the conversation, Bardapurkar revealed that all his work, including Planet Marathi OTT, has been a product of adversities. He said: “Whenever life throws a challenge at me, I give my best to find a solution to those challenges and find opportunities in them. Solving a problem for myself has often led me to creating scalable solutions for the masses.”

Bardapurkar started with creating impactful Marathi films that were on a par with the best of global cinema. He then moved on to create a mindset shift in filmmaking. And this journey led him to starting Planet Marathi OTT. “It will always strive to bring promising content and meaningful entertainment to every segment of the Marathi audience,” Bardapurkar said. “With the launch of this app, our offerings will now reach across the world to every user who loves watching Marathi content. The entertainment experience is also going to be exciting.”

A number of Marathi stalwarts attended the inaugural event. They included Amruta Khanvilkar, Sonalee Kulkarni, Prasad Oak, Siddharth Jadhav, Sanjay Jadhav, Tejaswwini Pandit, Prajakta Mali, Sayali Sanjeev, Gayatri Datar, Sachit Patil, Bhargavi Chirmuley, Surabhi Hande, Nikhil Chavan, Bhagyashree Milind, Sonali Khare, Deepti Devi, Sushant Shelar, Abhijeet Panse and Resham Shrivardhankar.

Coinciding with its launch, the Planet Marathi OTT App unveiled five exciting original shows. The shows are: ‘Sopa Nasata Kaahi’, a romantic comedy; ‘Hing Pustak Talwar’, a light comedy about a group of friends; ‘Bap Beep Bap’, an emotional family drama about father-son relationship; ‘Jobless’, a crime thriller about a man accused of fraud struggling to prove his innocence; and the fantasy thriller, ‘Parees’, whose story revolves around superstitions and supernatural elements.

The Planet Marathi OTT App line-up includes films, web shows, plays, music, karaoke, and so much more. The IOS and Android versions of the app will be available across the world. The best feature of it is that the content is refreshingly original, entertaining and curated in a manner that the audience instantly likes it. To top it all, Planet Marathi has bundled all of these offerings in a subscription package costing just a rupee a day.

Bollywood

Did Kamya Panjabi MOCK Sonakshi Sinha Over Her Acting In Dahaad?

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Television actress Kamya Panjabi recently voiced her opinion on the acting skills displayed in the realm of web series, taking a subtle dig at actress Sonakshi Sinha. 

Panjabi, known for her roles in daily soaps like ‘Dulhan’, ‘Sanjog’, ‘Piya Ka Ghar’, ‘Doli Armaanon Ki’,, and ‘Shakti Astitva Ke Ehsaas Ki’, expressed her conscious decision to stay away from the OTT space explaining her love & dedication for TV.

KAMYA POINTS OUT AT SONAKSHI SINHA WITHOUT NAMING HER

Responding to fellow actor Eijaz Khan’s revelation about facing bias from casting directors and the difficulties TV actors encounter when attempting to break into the web domain, Panjabi candidly shared her perspective in an interview with a news portal. She made it clear that she is not willing to sacrifice her thriving TV career to venture into OTT.

Panjabi further highlighted her concerns about the quality of acting displayed by some actors in web series, without explicitly naming anyone. She cited an example of a recent web series she watched, where the debutant daughter of a popular veteran actor had a lead role.

The acclaimed actress admitted her disappointment as she struggled to continue watching beyond the first episode, emphasizing the subpar acting skills of the veteran actor’s daughter.

Raising questions about the selection process employed by casting directors and producers, Panjabi criticized the tendency to cast actors lacking proficient acting abilities.

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Bollywood

Video: Vicky-Sara Inhaling Helium And Singing Phir Aur Kya Chahiye Will Make You ROFL

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The team of Zara Hatke Zara Bachke starring Vicky Kaushal and Sara Ali Khan gathered at a suburban multiplex in Mumbai to greet and thank the media members and the audience for the overwhelming response to the film at the box office. The event saw a round of fun and games that drew enthusiastic participation from the media and the star cast.

A video shared by the paparazzi shows Vicky and Sara inhaling helium and singing a rendition of Arijit Singh’s Phir Aur Kya Chahiye. Watch the clip below.

Directed by Laxman Utekar, best known for Luka Chuppi and Mimi, the film was released in theatres on June 2.

Kaushal told reporters, “The film was narrated to us right after the second wave of COVID when the situation was a lot more tense. It was like, ‘What will happen to Bollywood? What kind of films are coming, not coming?’ Then a simple story like this came to me. I just knew this will connect with people.”

“In the last five days, we have realised that this is what we would feel in all our meetings that people will connect with it. Now, that people are loving it, for us, it’s even beyond numbers…To see families coming and watching the film is the real joy. Now that the film has worked in cinema halls, we are here to thank all of you,” he added.

Sara, 27, also thanked her director for giving her the opportunity to play the role of Somya and co-star Vicky Kaushal for being the “most superb partner”.

“It was outstanding to work with you. I don’t want to talk about how talented you are because everyone knows that. You are so humble, gracious,” she said.

Co-produced by Maddock Films and Jio Studios, ‘Zara Hatke Zara Bachke’ also stars Inaamulhaq, Sushmita Mukherjee, Neeraj Sood, Rakesh Bedi, and Sharib Hashmi.

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Bollywood

Yaariyan 2 director duo not paying salaries, allege film crew

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Several technicians and crew working for directors Vinay Sapru and Radhika Rao have claimed that the couple has not paid them for their work on the upcoming film Yaariyaan 2. Sources at Naigaon Police Station have confirmed that they have got a complaint from a man named Sumitkumar Mishra, who has alleged that people like him who worked as technicians and workers have not been paid for almost a year. He has alleged that the director duo now avoid even talking about payments.

Villagers await payments

The filmmakers have also not paid locals at a Versova village whose boats they hired for the shoot. According to Raju Kathin, one of the fishermen, 12 to 13 people are awaiting payments.

“They rented four of our boats and used 13 people for their shoot. When we asked for money, they denied even meeting us. We are owed lakhs of rupees at this point. We are waiting for the man who connected us to Sapru and Rao. Once that happens, we will go to Versova police to register a complaint,” Kathin said.

Matter to be dealt with by courts

Meanwhile, according to Naigaon police, the matter is a civil issue, which means it will be dealt with by the courts. The police did try to contact Sapru and Rao, but they did not respond to any calls or messages, an official said. “We have summoned them to be present at our police station on June 5. We will take it forward from there,” the official said.

The News Agency contacted Sapru to know his side of the story. He told that he would call back, but did not do so. Meanwhile, Rao, when contacted said: “I really can’t talk about it.” Yaariyan 2 is produced under the banner of T-Series and will be released on October 20.

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