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Bollywood

‘Toofan’ leads the race as Amazon Prime’s most watched Hindi film in 2021

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In a rare instance, OTT giant Amazon Prime Video has released data, revealing its highest streaming projects within their launch-weeks so far in this year. Actor Farhan Akhtar’s ‘Toofan’ is on top position as the most watched video within first week of its release globally.

According to the data released by the OTT platform, the Rakeysh Omprakash Mehra directorial was watched by more customers on Prime Video India than any other Hindi film in its opening week. The film was viewed in over 3,900+ towns and cities in India and in 160+ countries and territories across the globe.

Besides this, in the local languages catagory, films ‘Narappa’ (Telugu), ‘Sarpatta Parambarai’ (Tamil) and ‘Malik’ (Malayalam), were each watched in over 3,200+ towns and cities in India and in over 150+ countries and territories globally.

In the catagory of web shows, Adarsh Gourav’s ‘Hostel Daze (S2)’ emerged as one of the most loved shows amongst young adults within just a week of its launch, with viewership from 3,600+ towns and cities in India and from over 100+ countries and territories around the world.

The data comes to light as Amazon marked July 26 and July 27 as Prime Days. Prime Day 2021 marked the most Small Medium Businesses (SMBs) selling on Amazon.in ever, as they saw an overwhelming response from Prime members.

Bollywood

Bhumi: Hindi cinema should start showing sustainable way of living

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Bhumi-Pednekar

Actress and climate activist Bhumi Pednekar feels that it is time for Hindi cinema to start showing a sustainable way of living in their films.

Bhumi, in a chat with IANS, said: “I definitely feel that it’s high time that Hindi cinema starts showing a sustainable way of living in their films. I feel like as a fraternity we are woke and I personally would like to believe that we are more conscious than other industries, but I still feel like we aren’t doing enough.”

The actress, who has three films lined up ‘Mr. Lele’, ‘Raksha Bandhan’ and ‘Badhaai Do’, feels that there is a need for narratives in films that provide communication.

“I do feel that we need narratives in films/ movies that provide the communication as it’s the most powerful medium to get the message across to the masses,” she added.

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I-T sleuths ‘search’ Sonu Sood’s home for second day

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 For the second consecutive day, the Income Tax Department continued its ‘survey’ operations at the home of Bollywood actor Sonu Sood, official sources said here on Thursday.

A team of IT sleuths swooped on the 48-year-old Sood’s Juhu home to carry out search operations to detect certain alleged financial irregularities.

The IT department is examining bank statements, books of accounts, documents and details of financial or other business transactions during the ‘survey’, for suspected tax evasion, though no details are being shared officially.

In Wednesday’s operations, the IT had searched around half-a-dozen premises linked to the actor, including offices and other properties in Mumbai and certain locations in Lucknow.

Sood shot into limelight last year (2020) for arranging free flights or luxury buses for stranded migrants during the lockdown due to Covid-19 pandemic and sent them to different parts of India, besides organising liquid medical oxygen supplies to various hospitals during the second Covid wave this year (2021).

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IT department ‘surveys’ actor Sonu Sood’s Mumbai premises

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Actor Sonu Sood.

 The Income Tax Department is ‘surveying’ the Mumbai offices and home in the suburbs belonging to Bollywood actor Sonu Sood here on Wednesday, official sources said.

Teams of IT sleuths began the operations since morning, though the reason behind the action is not immediately known.

Sood had shot into prominence last year for arranging free flights to enable stranded migrants reach their homes in different parts of India during the nationwide lockdown.

He also had a scrap with the BrihanMumbai Municipal Corporation (BMC) for allegedly converting his six-story house in Juhu into an illegal boarding.

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